Our Team
Val and Alexandra first met as leaders in the wellness retreat space, later connecting with David through a close friend and Biotech AI CEO. The three quickly aligned around a shared vision: to free human genius to solve global challenges in service of human and planetary flourishing while delivering on shareholder priorities. By combining their complementary expertise across human dynamics, operational stewardship, and AI-driven scale, they offer a complete framework for sustainable, high-impact growth.
Val-Pierre Genton, Co-Founder
Val has spent the last two decades as a conscious executive and serial entrepreneur, building, scaling, and successfully exiting category-defining brands. Having led businesses to $50M+ ARR and successfully selling his last company for $150M, he brings the rare scar tissue of a founder who understands what it takes to build, sustain, and exit at scale.
Val is also a passionate musician and a devoted father, identities that deeply inform how he thinks about leadership – as a human craft that weaves together emergent design, compassionate care, and the power of inspiration.
- His Orientation: Val orients toward people-centered leadership, intelligent systems architecture, and sustainable scale rooted in care for the whole system.
- His Work: He guides strategy and implementation, designing systems that support strategic momentum, vibrant culture, brand authenticity, and economic viability.
- The Impact: His work ensures growth is not only efficient, but coherent, resourced, and life-affirming over time.
Val-Pierre Genton, Founder & CEO
Val has spent the last two decades as a conscious executive and serial entrepreneur, building, scaling, and successfully exiting category-defining brands. Having led businesses to $50M+ ARR and successfully selling his last company for $150M, he brings the rare scar tissue of a founder who understands what it takes to build, sustain, and exit at scale.
Val is also a passionate musician and a devoted father, identities that deeply inform how he thinks about leadership – as a human craft that weaves together emergent design, compassionate care, and the power of inspiration.
- His Orientation: Val orients toward people-centered leadership, intelligent systems architecture, and sustainable scale rooted in care for the whole system.
- His Work: He guides strategy and implementation, designing systems that support strategic momentum, vibrant culture, brand authenticity, and economic viability.
- The Impact: His work ensures growth is not only efficient, but coherent, resourced, and life-affirming over time.
Alexandra Pallas, Strategic Partner
- Her Orientation: Alexandra orients toward empathy-centered systems design, regenerative business models, and ethical foresight in complex systems.
- Her Work: She brings order, structure, and coherence to fragmented systems, while also tending to the dimensions of the ‘unseen’ and energetic dynamics of leadership.
- The Impact: She helps organizations work with story, retain soul, develop evolutionary capacity, and preserve human agency as scale, technology, and uncertainty accelerate.
David Nagy, AI Strategy Lead
David has spent over two decades as an AI innovator and serial entrepreneur, building and scaling high-performing digital businesses. Having co-founded LiveOutThere.com – one of Canada’s 50 fastest-growing companies – and advised on $1B+ in sales across 2,000+ organizations, he brings the rare scar tissue of a founder who truly understands modern scale.
An avid educator and mentor, David views digital transformation as an operational craft, weaving together intelligent systems, AI, and actionable data to unlock sustainable commercial performance and human genius.
His Orientation: David orients toward strategic systems architecture, practical AI innovation, and sustainable, data-backed revenue growth.
His Work: He designs and implements digital ecosystems, optimizing tech stacks and automating core operations to construct resilient revenue engines.
The Impact: He helps organizations build durable competitive moats, streamline operations, and drive predictable scale as technology accelerates.
